While these may not have been the kind of massive, expensive car ads that get on national/international TV (this is just for Northern California), it’s still interesting seeing such a big company test the waters in appealing directly to the “cosplayer looking for new, compact Japanese car” market.

And before you say “she’s an actor”, note that this is Laura Cee, actual cosplayer. Who in a follow-up clip does a very nice job of explaining Cosplay 101.